{"id":159900,"date":"2025-11-13T12:43:00","date_gmt":"2025-11-13T20:43:00","guid":{"rendered":"https:\/\/interior-news.com\/2025\/11\/13\/abbotsford-centre-renamed-as-rogers-forum\/"},"modified":"2025-11-13T12:43:00","modified_gmt":"2025-11-13T20:43:00","slug":"abbotsford-centre-renamed-as-rogers-forum","status":"publish","type":"post","link":"https:\/\/interior-news.com\/2025\/11\/13\/abbotsford-centre-renamed-as-rogers-forum\/","title":{"rendered":"Abbotsford Centre renamed as Rogers Forum"},"content":{"rendered":"<p>The Abbotsford Centre is no more, as the City of Abbotsford, Canucks Sports and Entertainment (CSE) and Rogers Communications announced on Thursday (Nov. 13) that the venue has been renamed the Rogers Forum.<\/p>\n<p>The AC had operated without a naming rights sponsor since its opening in 2009 and CSE have managed the building since the 2021-22 season.<\/p>\n<blockquote class=\"twitter-tweet\">\n<p lang=\"en\" dir=\"ltr\">The home of the 2025 Calder Cup champion Abbotsford Canucks is getting a brand-new name!<\/p>\n<p>Formerly the Abbotsford Centre, the venue is being renamed Rogers Forum as part of a new agreement between the City of Abbotsford, Canucks Sports &#038; Entertainment and Rogers Communications. <a href=\"https:\/\/t.co\/K9afWlXwcv\">pic.twitter.com\/K9afWlXwcv<\/a><\/p>\n<p>&mdash; Rogers Forum (@RogersForum) <a href=\"https:\/\/twitter.com\/RogersForum\/status\/1989032284734018033?ref_src=twsrc%5Etfw\">November 13, 2025<\/a><\/p><\/blockquote>\n<p> <script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>The Rogers branding is also used in venues such as Vancouver&rsquo;s Rogers Arena, Edmonton&rsquo;s Rogers Place, Toronto&rsquo;s Rogers Centre and Rogers Stadium (also in Toronto).<\/p>\n<p>The name change had to be approved by the City of Abbotsford, as they remain the owners of the building. CSE&rsquo;s five-year contract to manage the venue officially began on Jan. 1, 2022.<\/p>\n<blockquote class=\"twitter-tweet\">\n<p lang=\"en\" dir=\"ltr\">Here&#39;s the full document related to the proposal from the BC Bid website &#8211; <a href=\"https:\/\/twitter.com\/hashtag\/Abbotsford?src=hash&#038;ref_src=twsrc%5Etfw\">#Abbotsford<\/a> <a href=\"https:\/\/twitter.com\/TheAHL?ref_src=twsrc%5Etfw\">@TheAHL<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/Canucks?src=hash&#038;ref_src=twsrc%5Etfw\">#Canucks<\/a> <a href=\"https:\/\/twitter.com\/fr_aquilini?ref_src=twsrc%5Etfw\">@fr_aquilini<\/a> <a href=\"https:\/\/t.co\/3avYDcnCq3\">pic.twitter.com\/3avYDcnCq3<\/a><\/p>\n<p>&mdash; Ben Lypka (@BenLypka) <a href=\"https:\/\/twitter.com\/BenLypka\/status\/1390460881247424513?ref_src=twsrc%5Etfw\">May 7, 2021<\/a><\/p><\/blockquote>\n<p> <script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>The contract sees the City of Abbotsford pay the Canucks $750,000 a year to manage and operate the building. The Canucks manage staffing, event bookings, ticketing and food and beverage management.<\/p>\n<p>There are opportunities for revenue sharing where the City benefits from enhanced financial gains by sharing in the profits if there are an average of 5,000 tickets sold per regular season game. That 5,000 average has not yet been achieved.<\/p>\n<p>The News has asked the City if they receive anything from the naming rights deal and also the length of the deal, but a reply has not yet been received. New signage has not yet been put up and The News has also asked when installation will occur.<\/p>\n<blockquote class=\"twitter-tweet\">\n<p lang=\"en\" dir=\"ltr\">Same location, fresh new feel. <\/p>\n<p>The new Rogers Forum is the proud home of your <a href=\"https:\/\/twitter.com\/abbycanucks?ref_src=twsrc%5Etfw\">@AbbyCanucks<\/a>, incredible live events and the music and magic you\u2019ve always enjoyed at Abbotsford Centre! We\u2019ll see you there!<\/p>\n<p>PRESS RELEASE | <a href=\"https:\/\/t.co\/w9w4EexM0H\">https:\/\/t.co\/w9w4EexM0H<\/a> <a href=\"https:\/\/t.co\/8tiLV03Rah\">pic.twitter.com\/8tiLV03Rah<\/a><\/p>\n<p>&mdash; Rogers Forum (@RogersForum) <a href=\"https:\/\/twitter.com\/RogersForum\/status\/1989034286947921938?ref_src=twsrc%5Etfw\">November 13, 2025<\/a><\/p><\/blockquote>\n<p> <script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>Abbotsford mayor Ross Siemens stated he&rsquo;s pleased to see the City join forces with Rogers.<\/p>\n<p>&ldquo;Since 2021, our partnership with Canucks Sports and Entertainment has fostered strong community connections and economic benefits for Abbotsford,&rdquo; he said. &ldquo;We are proud to have Rogers joining the Abbotsford team as naming partner, and excited to continue attending shows and cheering on the Abbotsford Canucks at Rogers Forum.&rdquo; <\/p>\n<p>CSE president of business operations Michael Doyle echoed the mayor&rsquo;s thoughts.<\/p>\n<p>&ldquo;We&rsquo;re proud to strengthen our longstanding partnership with Rogers and celebrate this next chapter for the City of Abbotsford,&rdquo; he said. &ldquo;Rogers Forum has become a true gathering place for the Fraser Valley, a space where our community comes together to cheer, connect, and celebrate. Alongside the City and Rogers, we&rsquo;re excited to continue growing the venue&rsquo;s impact as a vibrant hub for sports, live entertainment, and unforgettable experiences.&rdquo; <\/p>\n<blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/DRAaiqTkwPf\/?utm_source=ig_embed&#038;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\">\n<div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/DRAaiqTkwPf\/?utm_source=ig_embed&#038;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\"> <\/p>\n<div style=\" display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewBox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">View this post on Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div>\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div>\n<\/div>\n<p><\/a><\/p>\n<p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/p\/DRAaiqTkwPf\/?utm_source=ig_embed&#038;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\">A post shared by City of Abbotsford (@thecityofabbotsford)<\/a><\/p>\n<\/div>\n<\/blockquote>\n<p><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n<p>It was also announced on Thursday that Rogers is the official telecommunications partner of the Abbotsford Canucks.<\/p>\n<p>&ldquo;We&rsquo;re excited to expand our partnership with Canucks Sports &#038; Entertainment and bring Rogers Forum to life as a hub for players, fans and families in the Fraser Valley,&rdquo; stated Terrie Tweddle, the chief brand and communications officer of Rogers. &ldquo;This partnership reflects our ongoing commitment to connecting fans in BC to the best experiences &#8211; on the ice, on the stage, and in the community.&rdquo; <\/p>\n<p>According to the press release, the naming of Rogers Forum builds on the more than decade-long partnership between Rogers and the Vancouver Canucks, which also includes media and broadcast rights with Sportsnet, and initiatives that support youth hockey in the community through various campaigns with Canucks for Kids Fund.<\/p>\n<p>The first event under the Rogers Forum branding is The Tea Party, Headstones and Finger Eleven concert on Nov. 26. Country artists Paul Brandt and Terri Clark are then scheduled for Nov. 29. The Abbotsford Canucks first home game under the Rogers Forum banner is set for Dec. 2.<\/p>\n<p>For more on the venue, visit <a href=\"https:\/\/rogersforum.com\/\" target=\"_blank\">rogersforum.com.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>City of Abbotsford, Canucks Sports and Entertainment and Rogers announce naming rights deal <\/p>\n","protected":false},"author":18,"featured_media":159901,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[6,9],"tags":[],"class_list":["post-159900","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-regional-news","category-sports"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Abbotsford Centre renamed as Rogers Forum - The Interior News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/interior-news.com\/2025\/11\/13\/abbotsford-centre-renamed-as-rogers-forum\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Abbotsford Centre renamed as Rogers Forum - The Interior News\" \/>\n<meta property=\"og:description\" content=\"City of Abbotsford, Canucks Sports and Entertainment and Rogers announce naming rights deal\" \/>\n<meta property=\"og:url\" content=\"https:\/\/interior-news.com\/2025\/11\/13\/abbotsford-centre-renamed-as-rogers-forum\/\" \/>\n<meta property=\"og:site_name\" content=\"The Interior News\" \/>\n<meta property=\"article:published_time\" content=\"2025-11-13T20:43:00+00:00\" \/>\n<meta name=\"author\" content=\"none\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"none\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/interior-news.com\/2025\/11\/13\/abbotsford-centre-renamed-as-rogers-forum\/\",\"url\":\"https:\/\/interior-news.com\/2025\/11\/13\/abbotsford-centre-renamed-as-rogers-forum\/\",\"name\":\"Abbotsford Centre renamed as Rogers Forum - The Interior News\",\"isPartOf\":{\"@id\":\"https:\/\/interior-news.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/interior-news.com\/2025\/11\/13\/abbotsford-centre-renamed-as-rogers-forum\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/interior-news.com\/2025\/11\/13\/abbotsford-centre-renamed-as-rogers-forum\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/interior-news.com\/wp-content\/uploads\/sites\/16\/2025\/11\/40856456_web1_abbycentre.jpg\",\"datePublished\":\"2025-11-13T20:43:00+00:00\",\"author\":{\"@id\":\"https:\/\/interior-news.com\/#\/schema\/person\/8be4edca74839da05bc48ba285e538cc\"},\"breadcrumb\":{\"@id\":\"https:\/\/interior-news.com\/2025\/11\/13\/abbotsford-centre-renamed-as-rogers-forum\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/interior-news.com\/2025\/11\/13\/abbotsford-centre-renamed-as-rogers-forum\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/interior-news.com\/2025\/11\/13\/abbotsford-centre-renamed-as-rogers-forum\/#primaryimage\",\"url\":\"https:\/\/interior-news.com\/wp-content\/uploads\/sites\/16\/2025\/11\/40856456_web1_abbycentre.jpg\",\"contentUrl\":\"https:\/\/interior-news.com\/wp-content\/uploads\/sites\/16\/2025\/11\/40856456_web1_abbycentre.jpg\",\"width\":1200,\"height\":800,\"caption\":\"The Abbotsford Centre is now known as the Rogers Forum. 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